AG JEANS Design Director  Creative direction for all products, communication, branding, environment. Managed design, art, merchandising and PR departments. Crafted the vision and vernacular for all touchpoints of the brand. Changed the opportunity for the brand from being commodity driven to being a loved and desired brand by buyers and consumers. Fashion from concept, inspiration trips and trend reports, to garment design, fabric selections, bespoke mill fabrics, market leading wash developments, branding and launch. Introduced Contour 360 jeans, great for everyday, stretch everyway.  Classic, Sophisticated, Chic and Modern.
       
     
AG_SP14_CMPGN_ROCK_DBL.jpg
       
     
AG_SP14_MEN_FEATHER.jpg
       
     
AG_MENS_SIT_GRASS1.jpg
       
     
AG_SP14_CMPGN_WMN_BLKTREE1.jpg
       
     
AG_SP14_LKBK_WMN_LYING.jpg
       
     
AG_CAMPAIGN-FALL-DBLE1.jpg
       
     
AG_FA13_CMPGN_WMN_SIT.jpg
       
     
AG_GIRL_HWY_HERO.jpg
       
     
AG_FA13_CMPGN_DOUBLE_RAIL.jpg
       
     
AG_FA15_DARIA_SWTR.jpg
       
     
AG_FA15_MARCUS_DARIA.jpg
       
     
AG_FA15_MARCUS1.jpg
       
     
AG_CUBE_DBL1.jpg
       
     
AG_HOL_LKBK-WMN_BLK.jpg
       
     
AG_HOL_14_MENS_TAUPE.jpg
       
     
AG_HOL14_WMN_BOMBR.jpg
       
     
AG_SUM14_LKBK-4.jpg
       
     
AG_FA14_LKBK-DBL.jpg
       
     
AG_MENS_LBK-SIT.jpg
       
     
AG_CONTOUR360_1.jpg
       
     
AG_ENVIRONMENT_2.jpg
       
     
AG_INSTACOMP_3.jpg
       
     
AG_INSTACOMP_2.jpg
       
     
AG_INSTACOMP_1.jpg
       
     
  AG JEANS Design Director  Creative direction for all products, communication, branding, environment. Managed design, art, merchandising and PR departments. Crafted the vision and vernacular for all touchpoints of the brand. Changed the opportunity for the brand from being commodity driven to being a loved and desired brand by buyers and consumers. Fashion from concept, inspiration trips and trend reports, to garment design, fabric selections, bespoke mill fabrics, market leading wash developments, branding and launch. Introduced Contour 360 jeans, great for everyday, stretch everyway.  Classic, Sophisticated, Chic and Modern.
       
     

AG JEANS
Design Director

Creative direction for all products, communication, branding, environment.
Managed design, art, merchandising and PR departments.
Crafted the vision and vernacular for all touchpoints of the brand.
Changed the opportunity for the brand from being commodity driven to being a loved and desired brand by buyers and consumers.
Fashion from concept, inspiration trips and trend reports, to garment design, fabric selections, bespoke mill fabrics, market leading wash developments, branding and launch.
Introduced Contour 360 jeans, great for everyday, stretch everyway. 
Classic, Sophisticated, Chic and Modern.

AG_SP14_CMPGN_ROCK_DBL.jpg
       
     
AG_SP14_MEN_FEATHER.jpg
       
     
AG_MENS_SIT_GRASS1.jpg
       
     
AG_SP14_CMPGN_WMN_BLKTREE1.jpg
       
     
AG_SP14_LKBK_WMN_LYING.jpg
       
     
AG_CAMPAIGN-FALL-DBLE1.jpg
       
     
AG_FA13_CMPGN_WMN_SIT.jpg
       
     
AG_GIRL_HWY_HERO.jpg
       
     
AG_FA13_CMPGN_DOUBLE_RAIL.jpg
       
     
AG_FA15_DARIA_SWTR.jpg
       
     
AG_FA15_MARCUS_DARIA.jpg
       
     
AG_FA15_MARCUS1.jpg
       
     
AG_CUBE_DBL1.jpg
       
     
AG_HOL_LKBK-WMN_BLK.jpg
       
     
AG_HOL_14_MENS_TAUPE.jpg
       
     
AG_HOL14_WMN_BOMBR.jpg
       
     
AG_SUM14_LKBK-4.jpg
       
     
AG_FA14_LKBK-DBL.jpg
       
     
AG_MENS_LBK-SIT.jpg
       
     
AG_CONTOUR360_1.jpg
       
     
AG_ENVIRONMENT_2.jpg
       
     
AG_INSTACOMP_3.jpg
       
     
AG_INSTACOMP_2.jpg
       
     
AG_INSTACOMP_1.jpg